Audi Muscle
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About This Project

Audi Muscle

Audi asked the research team at BOO! to talk with Audi owners about their line of high-performance sedans. We found out a lot about the people that own these cars and they introduced us to the not-so subtle power and refined craftsmanship in the vehicles. This is an excerpt from the 20-minute documentary film we created while riding shotgun.


If you haven’t seen it, checkout the Truth In 24 – trailer, the documentary produced by Audi highlighting their storied dominance of Formula Racing and the 24 hours at Le Mans. The documentary was shot by the same crew that create the fantastic footage for NFL Films. Can you say, “Formula Racing in super-slow-mo?” Yes, yes you can. Both the original Truth In 24 and the sequel Truth In 24 II, Every Second Counts are narrated by Jason Statham and are available for streaming on YouTube and Amazon.




Research Doc

Research Documentary

This video is presented for demonstration purposes only. Not for distribution. The use of likenesses in still or moving form of the participants is not permitted in any media. All rights reserved.